Blog
AI Slop Isn't the Problem. Human Slop Is.
Everyone's got a word for it now. AI slop: generic, cookie cutter, soulless, plagiarising, and everyone agrees it's a problem the second they can tell AI made it. But what did we do before AI was mainstream? We've been producing the identical slop for years, and we didn't call it slop. That's the part I struggle with when confronted with these conversations. It's not that AI slop isn't real, it ob
How to Implement 'Best Practice' at Your Workplace
I can't believe I've reached a point where I can say I've been in the workforce for over 25 years. I've seen practices that work and practices that don't. Practices that should work but didn't, and practices that shouldn't but did. So what IS best practice in the business context? In my experience, there are frameworks that have a level of applicability. There's no such thing as "best" practice. I
We're partnering with Hindmarsh Plumbing to put smart technology to work
One of South Australia's most established plumbing businesses is bringing CodeFish in to put smart technology to work across its operations. Hindmarsh Plumbing has been a fixture of SA industry since 1973. Part of the Sarah Group, it is one of the largest commercial and industrial plumbing businesses in the state, with a team of hundreds across Adelaide and Perth and a hand in some of SA's most re
Most businesses aren't ready for AI. That's the opportunity.
Every second conversation right now starts with a version of the same question: how do we use AI? It is the wrong question, and it is costing businesses money. The right question is quieter and far more useful: is our business actually ready to get value from AI? For most organisations the honest answer is not yet, and understanding why is where the real advantage lives. AI does not fix a broken o
Proud to present Large Business of the Year 2026
This year, CodeFish Studio is the proud sponsor of the Large Business of the Year award at the 2026 South Australian Premier's Business and Export Awards, presented by the South Australian Business Chamber . With finalists announced on 28th July and the gala still ahead of us, it feels like the right moment to say why this one matters to us. Every business in these awards has a story worth telling
Building the future of supply chain.
Some partnerships are built to solve today’s problems. We’re proud to announce a multi-year, strategic partnership with Energy LogistiX (ELX), one of Australia’s leading specialist supply chain partners supporting the mining, energy, defence and major projects sectors. From our first conversations, it was clear the ELX leadership team wasn’t simply focused on the next contract, the next quarter or
Why I ended up at CodeFish
My job title has changed about a dozen times. Sales. Procurement. Production planning. Operations. Supply chain. ERP consulting. Business analysis . On paper that looks like someone who couldn't pick a lane and stick to it. In most of those jobs I found something broken that wasn't mine to fix, and I fixed it anyway. Nobody asked. It wasn't in my scope. I did it because leaving it broken bothered
Design as Data: How to Design in the AI Age
The value was reuse. Build the button once, use it four hundred times, stop arguing about padding. That value is now close to zero. A machine can produce a button in a second. It can produce a whole settings screen in a minute, and the output will look fine. If your design system exists to save people from rebuilding components, you have opened a bicycle shop next to a train station. The value has